The AIB School of Baking’s Baking Science and Technology course is rigorous, intense, and changes with the baking industry by adapting new learning technologies that take into account the changing learning styles of today’s digital generation of open-sourced, multi-tasking students. View courses and schedules
An informative guide by HupSpot on how to use Google's Social Network for business.
"Google+ is a social network powered by the search engine giant Google. Many see this platform as a challenge to Facebook’s domination of the social media space. With more than 40 million users and a growing influence on search, Google+ has definitely emerged as a key player in the online marketing ecosystem." Download the Guide
Thanks to HubSpot, here is an informative guide explaining how to use Twitter for business.
"This changing nature of consumers‘ shopping habits means that instead of continuing to push marketing messages out, effective marketers must adapt to consumers‘ new behavior by creating marketing campaigns that pull people in to their business." Download the Guide
Have you read the free book "Unleashing The Idea Virus" yet by Seth Godin?. Apparently, this only took him 10 - 12 days to write based on an idea he got from reading another book, The Tipping Point by Malcolm Gladwell. Read Unleashing The Idea Virus by Seth Godin.
HubSpot and best selling author David Meerman Scott team up to present this eBook to make it easy to quickly identify nuggets of inspiration to drive success at your business. Read the Guide
Remember the good old days of clipping and saving? Not to worry, paper coupons are still plentiful and don't seem to be leaving anytime soon...so clip away and save. As with all things that progess, coupons are not immune to the future of digital communication and business. Groupon is an online coupon style company that sends coupons directly to your email based on your preferences Should your company offer a Groupon? Read it!
Think you have the best apple pie and double chocolate cheescake? Even all your friends agree...but is that enough to keep your business growing. Speaking of growing, how do you grow and market your business? We've put together some quick and easy tips and ideas to consider when marketing your bakery. Read it!
A great whitepaper from WordStream on selecting targeted keywords and the first steps to setting up a PPC campaign in Google AdWords. Read the Whitepaper
How is building a company like training for a triathlon? Sami Inkinen--founder and president of the fastest-growing online real estate company in the world, and a triathlete ranked second on the planet among amateurs in his age group--knows. Here he reveals to Fast Company what he's learned. Read full story
The people down at HubSpot put this great 21 page guide together that covers all the elements of a successful SEO improvement strategy, including: Identifying Keyword Opportunities, Mastering On-Page SEO, Link-Building Strategies, Tips for Ongoing SEO Improvement. Download the Guide ...thanks HubSpot.
More great info from Hubspot The Marketing Data Box gives you the latest marketing facts, complete with graphic information and insightful analysis you can share with your blog or newsletter subscribers, as well as fellow marketing and sales team members.
Download the Report.
I'm sure there are many ways to raise money to afford all those new upgrades, but why not take advantage of these quick links to help you finance new uprades, improvements and expansions...if you know of any more, please let us know)
The One North Carolina Fund Grant Program:
Bakeries and other firms may apply for funding for a variety of purposes, such as to purchase and install new equipment, make structural improvements to facilities, or renovate utilities. 919-733-4151 | www.nccommerce.com
State Energy Program Grant:
In 2010, the state of Ohio was awarded over $11 million in grant money through the program, of which $1 million has gone to fund energy-efficient upgrades at the family-owned Horizons Baking Company in Norwalk. 614-466-9627 | www.development.ohio.gov
Get Ingrained Grant Program:
Established in 2010 by Bimbo Bakeries USA, the Get Ingrained Grant Program is awarded to individuals or organizations, including bakeries, that seek to promote wellness and the importance of nutrition. 1-800-984-0989 | www.bimbobakeriesusa.com
Government Grants Canada:
Info on Government Grants for New & Existing Business. 1-888-922-2623 | www.cnbd.ca
Free government business grants interest free loans. | www.grants-loans.org